Pete’s RV Center
Projects ranging from graphics for social media accounts and websites to signage, posters, emails, slideshows, postcards, and other necessary marketing materials to promote & update the company’s brand identity across all nine Pete’s RV Center dealerships.
'Pete' is an RV salesman, dressed to reflect the salesmen of Pete's RV Center as the company's mascot. To expand the brand's use of representational characters in their marketing materials and represent camping as a family activity, 'Petra' and 'Peter' were born. This project involved mimicking the illustration the style of 'Pete' to create a cohesive family that can be presented as individuals or as a unit.